Actress Malin Akerman arrives at the "Get Schooled" Los Angeles Conference and Premiere held at Paramount Studios on September 8, 2009 in Los Angeles, California.
Viacom and the Bill & Melinda Gates Foundation, along with several celebrities and initiative partners AT&T, Capital One Financial Corporation and NYSE Euronext, launched "Get Schooled" with a national broadcast and an education conference. The five-year initiative aims to generate greater awareness and engagement in addressing the nation's education crisis and to offer practical resources and support to students.